News
18 updatesPerplexity Ships Native Comet Experience for iPad
Comet on iPad picks up multiple windows and Split View, expanding Perplexity's browser into a tablet-first audience that reads more long-form than the average AI search user.
Brandi AI Wins Gold Stevie for AI Visibility and GEO Platform
Brandi AI took home a Gold Stevie at the 2026 American Business Awards in the Marketing/PR Tech category. GEO is being recognized at the industry-award level.
Wharton/Rutgers Study: Blocking AI Crawlers Costs Publishers 7% Traffic
Hangcheng Zhao and Ron Berman find that publishers blocking LLM crawlers via robots.txt lose roughly 7% of weekly traffic within six weeks. The proposed mechanism is reduced brand exposure.
DeepSeek Unveils V4 Flash and V4 Pro a Year After Its First Wave
DeepSeek released previews of V4 Flash and V4 Pro on April 24, claiming gains on coding benchmarks and agentic tasks roughly a year after the original DeepSeek wave reset US tech stock prices.
OpenAI Ships GPT-5.5 Six Weeks After GPT-5.4
GPT-5.5 rolled out April 23 to ChatGPT subscribers, with GPT-5.5 and GPT-5.5 Pro hitting the API the next day. Citation patterns will shift again.
Microsoft Adds AI Visibility to Clarity, Ships AI Max for Search
Microsoft's April 22 update bundles an AI Visibility view inside Clarity that shows how brands appear in AI answers, plus AI Max for Search ads launching as an open pilot in May.
Anthropic Launches Claude Design for Quick Visual Work
Claude Design from Anthropic Labs turns prompts into prototypes, slide decks, and one-pagers, and ships a handoff bundle straight into Claude Code.
Canva's AI Assistant Can Now Call Other Tools to Build Designs Autonomously
Canva updated its AI assistant with agentic capabilities, letting it invoke multiple internal tools to complete a design request from a single prompt.
ChatGPT Prioritizes Ranking and Precision, Not Article Length
A new study on ChatGPT's citation mechanics shows the model picks sources based on ranking accuracy and precision. Article length matters less than the GEO industry assumed.
ChatGPT Reads Reddit Heavily, Rarely Cites It, Ahrefs Data Shows
New Ahrefs research shows ChatGPT retrieves Reddit pages frequently when answering questions, but Reddit shows up as a visible citation far less often than expected.
Google AI Mode in Chrome Adds Side-by-Side Browsing
Google's AI Mode in Chrome gained a side-by-side interface that lets users explore the web and talk to the assistant in parallel, plus a new context-adding menu.
OpenAI Rebuilds Codex to Challenge Anthropic's Hold on Coding Assistants
OpenAI shipped a much-expanded Codex with new desktop control capabilities, aimed directly at Anthropic's Claude-based coding workflows.
Your Own Website Is Now the Source of Truth in Local AI Search
Local AI search results increasingly rely on the business's own website for the canonical version of hours, services, and location details. Stale site content suppresses local AI visibility directly.
Google Ships Native Gemini App for Mac
Google released a dedicated macOS application for Gemini on April 15, giving Mac users a native desktop entry point to the assistant.
OpenAI Updates Its Agents SDK With Enterprise Safety Controls
OpenAI pushed a refreshed Agents SDK aimed at enterprise deployments, with new guardrails for agents handling sensitive workflows.
HubSpot Launches AEO Tool as Customer Organic Traffic Drops 27%
HubSpot's new AEO product tracks brand visibility across ChatGPT, Gemini, and Perplexity. The launch frames itself against a 27% year-over-year drop in organic traffic across HubSpot's customer base.
OpenAI, Meta, and ByteDance Dominate AI Crawler Traffic on Publisher Sites
Akamai analysis of AI bot traffic across publishing sites identifies OpenAI, Meta, and ByteDance as the top three sources. The data reshapes how publishers think about robots.txt policy.
ChatGPT Search Is Citing Fewer Sites Under GPT-5.3, Data Suggests
Since GPT-5.3 Instant became the default ChatGPT Search experience, citation counts per answer have dropped. The implication for publishers is a narrowing visible-source funnel.